Use and examples
To support your work, the University’s graphics manual provides basic rules which describe the various building blocks: logotype, typography, colours, image style and graphic elements. At the end of the manual there are also examples of how the graphic profile can be expressed in various channels.
Our graphic profile in various channels
On the pages below, you will find information which is not included in the graphics manual, such as how to use the graphic profile on websites, tips on how to profile your activity on social media and advice on email signatures.
Layout and production of printed materials
If you are producing printed material yourself, there are layout templates in Indesign, designed to facilitate the production of material on behalf of Lund University. Basing your design on these templates ensures that you are using the University’s graphic profile and that all important elements, such as the logotype and seal, are correctly reproduced, while giving you support in your layout work.
If you want help with layout and production of originals, you can turn to one of our procured advertising agencies:
The University’s internal printers, Media-Tryck, also have a layout department which can help you with both layouts and originals at competitive prices.
Branding Office, Corporate Communications
maria.wendel [at] kommunikation.lu.se
+46 46 222 70 07
anna_v.johnsson [at] kommunikation.lu.se
+46 46 222 70 21
nina.ransmyr [at] kommunikation.lu.se
+46 46 222 03 20
Communications officer/graphic designer
clyde.lange [at] service.lu.se
+46 46 222 74 70