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Typography is an important part of our graphic profile. Our profile fonts are chosen to contribute to a visually unified image of Lund University. Here you can read more about the fonts, when you should use them and where to download them.

Lund University’s main fonts, Adobe Garamond Pro and Frutiger LT Std, have been chosen for their aesthetic and communicative qualities. They reinforce our University’s image as both classic and dynamic.

Download fonts

If your computer lacks these fonts, you can download them from the Image and Media Bank. If your work computer is a Mac, you can also install them directly via the Self Service program. Please note that a license is required to use the fonts – as an employee you can download and use them, but further dissemination and forwarding are not permitted.

Fonts in the Image and Media Bank

Do you need help in installing the fonts on your computer? Contact the ServiceDesk by phone +46 46 222 90 00 or email at servicedesk [at] lu [dot] se

Our main fonts

  • Adobe Garamond Pro. A classic font mainly used in headings and introductions. 
  • Frutiger LT Std. An open and easily readable font mainly used in body text.
Image showing our main fonts, Adobe Garamond Pro and Frutiger LT Std.
Adobe Garamond Pro | Frutiger LT Std.

Alternative fonts

If you are using the Office package, for example when working in Word or PowerPoint, you need to use the following fonts instead of the main ones, for technical reasons:

  • Times New Roman
  • Arial

When you send an open Word or PowerPoint document, the fonts don’t follow, and if the right font is not pre-installed on the recipient’s computer, it is automatically replaced with something else. Therefore, you must use these alternative fonts, which are standard in all operative systems, when you are working with open documents in for example Word and PowerPoint. 

You may also use Times New Roman for long main body texts for books or scholarly publications, for example.

How to use the fonts

The table below shows which font variant (cut) you should use for which text.

Table of fonts
Font Cut Used for
Adobe Garamond Pro Semibold Headings, introductions, quotations
Frutiger LT Std LT Std Bold Capital,
LT Std Bold 65 capital-lower-case
subheadings 2
Frutiger LT Std LT Std Light 45,
LT Std Light Italic 46
Main body text
Frutiger LT Std LT Std Roman 55 Introbody text, captions, fact text
Adobe Garamond Pro Regular, Italic Long body texts
(e.g. books)
Times New Roman   Word, Powerpoint, long body texts
Arial   Word, Powerpoint

Text colours

Bronze, dark grey, black and white (negative) are approved text colours. The image as well as the table below shows which colours you should use for different text formats.

Text colours, overview.
Bronze, dark grey, black and white (negative) are approved text colours. Click to enlarge the image size.

Table of text colours

Text colours

Colour Colour codes Used for
Bronze CMYK: C9, M57, Y100, K41
PMS: 1395, 876 (metallic)
RGB: R1556, G97, B20
Headings,subheadings, introductions, introbody text, captions, fact text.
Dark grey CMYK: C0, M0, Y15, K85
PMS: Black 7
RGB: R77, G76, B68
Headings,subheadings, introductions, introbody text, captions, fact text.
Black CMYK: C0, M0, Y0, K100
RGB: R0, G0, B0
Subheadings, introductions, introbody text, captions, fact text.
White CMYK: C0,M0, Y0, K0
RGB: R255, G255, B 255
All text formats.

Fonts on websites

For information on the application of the graphic profile on websites, please see Lund University’s style guide in which you can see examples of different page types, design components and html code.

Each unit with its own web publishing system is responsible for implementing design components from the style guide. The web department at Corporate Communications implements the style guide for the university-wide web solutions in Drupal.

Graphic profile for online presence and apps


Corporate Communications

grafiskprofil [at] kommunikation [dot] lu [dot] se

Petra Francke
Communications officer
petra [dot] francke [at] kommunikation [dot] lu [dot] se (petra[dot]francke[at]kommunikation[dot]lu[dot]se)
+46 46 222 03 16

Maria Wendel
Communications officer
maria [dot] wendel [at] kommunikation [dot] lu [dot] se
+46 46 222 70 07

Anna Johnsson
Communications officer
anna_v [dot] johnsson [at] kommunikation [dot] lu [dot] se
+46 46 222 70 21