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Press and news

If you need help getting a good piece of news out to the media, you can contact the press officers at the faculties or Corporate Communications’ News and Media Relations office, one of whose main tasks is to communicate research and other University news to the media.

Contact people, press and news

Media training

Media training is mainly offered to employees with numerous media contacts. If you are interested in such training, please contact Anna Johansson, press officer, +46 46 222 70 18, anna [dot] johansson [at] kommunikation [dot] lu [dot] se

The calendar on

Are you running an event or some other activity which you wish to market, but which is not suitable for a press release? All employees can enter events in the University’s shared calendar, which is visible on the start page of All events organised in the name of Lund University which are open to the general public can be entered in the calendar.

Read more about how to add an event to the calendar

Contacts with the media

Researchers and other staff at Lund University are often contacted by the media. There are a few things to consider when being interviewed to ensure the best possible outcome.
See advice and tips regarding contacts with the media

Research news on film

If you have tips about research or innovation news, whose news value could be reinforced by film, please contact Johan [dot] Nyman [at] kommunikation [dot] lu [dot] se or Lotte [dot] Billing [at] kommunikation [dot] lu [dot] se. They produce videos of research news mainly aimed at the international press.

Digital newsletters

Tips on how to formulate, structure and work with newsletters:

Download the checklist for newsletters (PDF, 205 kB, new window)

Sending newsletters with information on University activities is part of the University’s external engagement activities. To ensure the sending of newsletters complies with the GDPR, read the information on the page below:

Read more about personal data processing and sending out newsletters 

Communicate your research

Read about how to communicate your research to wider society

Tools for intelligence work

Lund University has an agreement with Retriever for monitoring both traditional media (in print and digital format, including broadcast media), and social media. If you wish to set up your own monitoring for your activity or subscribe to the University’s general monitoring, please contact Johan Nyman, News and Media Relations Office, via email johan [dot] nyman [at] kommunikation [dot] lu [dot] se or telephone +46 46 222 70 11.

Go to the Retriever website 

Media and reputation analysis

The University has a framework agreement with Kantar Sifo for services in media and reputation analysis. Through the framework agreement, Kantar Sifo is directly engaged without the need for any competitive procurement process. The agreement also means that all organisations within LU must engage Kantar Sifo if the service they wish to purchase falls within the agreement. In other cases, direct procurement applies:

Go to the page for direct award of contract

The agreement covers the implementation of media and reputation analyses including reports, conclusions and recommendations. Media and reputation analyses are understood as broad analyses regarding the general public. Reputation analyses aimed at specific target groups, such as young people, alumni or researchers, may be procured directly in cases where the nature of the investigation justifies the procedure.

Kantar Sifo sometimes conducts media analyses and reputation analyses separately, but increasingly together, as reputation affects media image and vice versa. Obvious parts of a reputation analysis also include surveys/questions on awareness, knowledge, trust and attitudes to various brands and stakeholders. In addition to this, Kantar Sifo conducts all types of investigations, in Sweden but also internationally, as part of the Kantar group which is the world’s largest market research company.

Please contact lars [dot] uhlin [at] kommunikation [dot] lu [dot] se for more information on the agreement, or Kantar SIFO directly: martin [dot] ahlqvist [at] kantarsifo [dot] com, +46 709 732 520.

The agreement does not cover media monitoring as Lund University has a separate agreement concerning this service with Retriever Sverige AB.

Writing tips

Page Manager:


Anna Johansson
+46 46 222 70 18
anna [dot] johansson [at] rektor [dot] lu [dot] se

Ulrika Oredsson
+46 46 222 70 28
ulrika [dot] oredsson [at] kommunikation [dot] lu [dot] se

Telephone: +46 (0)46-222 00 00 (switchboard)
Mailing adress: Box 117, 221 00 Lund, Sweden
Invoice adress: Box 188, 221 00 Lund, Sweden
Organisation number: 202100-3211

Site manager: staffpages [at] lu [dot] se

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