Images, film and music
Images are powerful message-bearers which can reinforce or clarify what you want to convey. Similarly, film is an effective means of communication which often says more about your organisation than printed material, for example.
Below, you will find information on the University’s Image and Media Bank, how to proceed when working with images and film, and templates and support for film production.
Shortcuts on this page
Legislation and rules
When using images, you must comply with applicable laws. For example, material retrieved from the internet may be subject to legislation, and all images and videos containing personal data are covered by the General Data Protection Regulation (GDPR).
Read more about:
- Copyright and consent for images and film
- How you may use purchased as well as free images – and how to search for them
- Personal data processing within external engagement and communication
Images contribute to shaping how wider society perceives Lund University, and must therefore always be of high quality. Do use one of our procured photographers, but remember to check the University’s Image and Media Bank first.
Whether you engage a photographer or take the photographs yourself, the images are to be characterised by Lund University’s image style. This helps to distinguish us from other higher education institutions.
Image and Media Bank
The University’s Image and Media Bank contains several thousand images. The name of the photographer must always appear adjacent to the image. More information on the payment categories which regulate how the purchased images may be used and on consent to the image is available in the Image and Media Bank. Log in with your Lucat ID.
Are you interested in historical images? Take a look in the University Library’s image database.
Ordering images from a photographer
Lund University has agreements with four photographers. New images must always be commissioned from one of them.
Buying images from an agency
Sometimes it can be necessary to buy existing images from an agency, for example where genre images and images of other geographical locations are concerned.
Do you need help to produce a video, animation or illustration for a press release or to present/visualise research environments and courses/programmes? If so, you can contact the University’s production team. The team also helps with studio productions of a popular science nature, and can assist with certain parts of a production, such as concept development or editing. The team takes on large and small assignments themselves, but can also guide you on to procured agencies.
Filming and streaming at events
If you need help with filming and streaming at your event, LU Conferences can provide assistance.
Video for teaching purposes
Do you want help in creating and publishing video material for use in your teaching? If so, you can get it from the Division of Higher Education Development (AHU) and their video studio. Please contact Staffan Lindström by telephone +46 46 222 39 24 or email at videostudio [at] ahu [dot] lu [dot] se
Tips for producing your own material
Video clips and templates
To facilitate your work, there are prepared Photoshop templates for things like name tags, film outro and title pages. The templates are available for download in the Image and Media Bank, where you can also download video clips for your work as well as the University’s presentation video.
- Go to the Image and Media Bank to download clips and templates for film production
- Go to the Image and Media Bank to download the University’s presentation video
Remember that your video must comply with the "Law on accessibility to digital public service" if it is to be published online. On the Drupal web accessibility quick guide pages you can find tips on how to make your video accessible to as many people as possible, regardless of impairment for example. It is also important to create subtitles for your video.
Read more about how to create accessible videos on the pages about web accessibility
Lund University has specially composed music that can be used in all types of films produced on the University’s behalf. The University owns the rights to the music, so any copyright problems are avoided while ensuring the quality of the music used.
- Read more on the page Music in film production
- Go to the Image and Media Bank to download the music files
If you are to produce a "text video", remember to use the University’s profile font Frutiger in black or white. Place the text on a transparent background plate in black or white. For good readability, the general text should be at least 60 pixels, and picture references at least 40 pixels.
See examples of text videos, published on Lund University’s official Swedish Facebook page
NB! Always be careful to check that you have permission to use the material which you include in your film production.
Read more about copyright and consent in images and film
Lund University on on YouTube
Lund University has two University-wide channels on YouTube.
Corporate Communications is responsible for the Lund University YouTube channel. This features the University’s news reports, student innovations and filmed events, among other things. Feel free to disseminate or embed the video clips from the channel. Contact Cecilia Schubert at Corporate Communications via email cecilia [dot] schubert [at] kommunikation [dot] lu [dot] se if you have material which could be suitable for the channel.
External Relations is responsible for the Lunds universitet channel (in Swedish). The content here is mainly intended for current and potential students. Contact Anna Sparrenblad, External Relations, by telephone +46 46 222 31 24 or email anna [dot] sparrenblad [at] er [dot] lu [dot] se, if you have questions about the channel.
For questions concerning images and the Image and Media Bank:
nina [dot] ransmyr [at] kommunikation [dot] lu [dot] se
+46 46 222 03 20
anna_v [dot] johnsson [at] kommunikation [dot] lu [dot] se
+46 46 222 70 21
petra [dot] francke [at] kommunikation [dot] lu [dot] se
+46 46 222 03 16
For questions about film and film producers:
johan [dot] nyman [at] kommunikation [dot] lu [dot] se
+46 706 95 48 53
Image and media bank
Download images, templates, logos, fonts, video clips and music files from the Lund University Image and mediabank.