Tips on the different channels
Here you will find links to news sites, tips and guides for some of the largest channels in social media.
Page shortcuts:
Image sizes
Many social media channels frequently change their recommended sizes for e.g. profile pictures, cover photos and feed images. Here you will find a guide that updated in 2021:
Guide on social media image sizes through meltwater.com
New features
Stay on top of the latest new features, algorithm changes and similar through Facebook’s newsroom and blog:
General tips and guides
Through Facebook’s general help centre, you can find answers to the most common questions:
Free online courses for advertising on Facebook:
Useful information on how the news feed works can be found in the publishing guidelines:
Facebook’s tips and guidelines on publishing and reaching out through the news feed
Images
Facebook’s measurements for profile, cover and event pictures:
Security
Here you can report hacked or fake accounts:
Report hacked or fake Facebook accounts
Protect your account – read about two-step authentication etc:
Facebook business and advertising
Facebook business – a platform for advertisers:
Advertising guide and help centre:
Using the Facebook brand and logotype
If you want to produce material containing Facebook’s logotype, it is important that you first read through the applicable guidelines:
Facebook Brand Resource Center for guidelines and logotypes
New features
Stay on top of the latest new features, updates and method tips through the blog and the information centre:
General tips and guides
Through Instagram’s general help centre, you can find answers to the most common questions:
Security
Through the Instagram Privacy and Safety Center, you can read about how to report an account, block persons, handle unlawful use and keep your account safe:
Go to the Instagram help centre and click Privacy and Safety Center
Instagram for business and advertising
Instagram business – a platform for advertisers:
About advertising on Instagram business
Using the Instagram brand and logotype
If you want to produce material containing Instagram’s logotype, it is important that you first read through the applicable guidelines:
Instagram Brand Resources for guidelines and logotypes
New features
Stay on top of the latest new features, algorithm changes and similar through LinkedIn’s newsroom and blog:
General tips and guides
Through the LinkedIn help centre, you can find answers to the most common questions regarding both private accounts and business accounts:
Security
Tips and advice concerning account security and privacy, including two-step authentication:
LinkedIn’s information about account security and privacy
How to report a hacked LinkedIn account
Images
Image specifications for business and career pages:
Image sizes on business and career pages
LinkedIn business, business pages, groups and advertising
Groups on LinkedIn give people within the same line of work, or with similar interests, a forum to share material, receive answers to questions, post and view available jobs, create contacts, and more. A group is often preferable to creating an additional business page within Lund University:
How to create a group on LinkedIn
Create a business page:
How to get started on your business page
Sponsored content:
How to create sponsored content on LinkedIn Business
Using the LinkedIn brand and logotype
If you want to produce material containing LinkedIn’s logotype, it is important that you first read through the applicable guidelines:
LinkedIn Brand Resources for guidelines and logotypes
Vacancy announcements on LinkedIn
When advertising vacancies, your primary contact is to be your organisation’s HR office. They can provide guidance and book suitable channels, such as LinkedIn
New features
Stay on top of the latest new features, tips and advice through the Twitter news blog and support:
Follow twitter.com/twittersupport for tips and advice
General tips and guides
Through the Twitter help centre, you can find answers to the most common questions:
For information about how to manage your account – password, login, account settings, deactivation, etc:
Managing your account on the Twitter help centre page
A good way to get started on Twitter is to use the channel for social media intelligence. You can also search to find which tags are currently trending:
Security
How to report spam, fake or hacked accounts:
Report spam, fake or hacked Twitter accounts
Two-step authentication:
Setting up two-step authentication for your Twitter account
Images
Measurements for profile and cover pictures:
How to customize your profile section on Twitter
Twitter for business and advertising
Twitter for business – a platform for advertisers:
Using the Twitter brand and logotype
If you want to produce material containing Twitter’s logotype, it is important that you first read through the applicable guidelines:
Twitter Brand Resources for guidelines and downloadable logotypes
Snapchat
New features
Stay on top of the latest new features and changes to the Snapchat news feed:
General tips and guides
Tips, advice and FAQs and answers can be found through the Snapchat support:
Security
How to report a hacked account:
How to report a hacked Snapchat account
Two-step authentication:
Snapchat’s information on how to activate two-step authentication
Snapchat for business and advertising
Snapchat for business – a platform for advertisers:
Using the Snapchat brand and logotype
If you want to produce material containing Snapchat’s logotype, it is important that you first read through the applicable guidelines:
Snapchat Brand Guidelines for guidelines and downloadable logotypes
Contact
Please contact your nearest communications officer to discuss whether and, if so, how you could use social media in your activities.
Contact a communications officer
For questions regarding the content on these pages, contact:
Anna Johnsson
Communications officer
Corporate Communications
anna_v [dot] johnsson [at] kommunikation [dot] lu [dot] se
+46 46 222 70 21